Repurposing Static Content to Interactive Experiences

As you learned in our last lesson, one of the best ways to add interactivity to content marketing strategy cohesively is repurposed content. We showed you how that works: you take static content from your website or your blog and use a portion or all of it to build a new interactive experience.

As we mentioned, you should keep in mind that the goal is not to replace static content with interactive ones, but for both types to co-exist and complement each other as part of a macro content strategy.

That is why we are not just going to give you suggestions on how to repurpose or adapt existing content, but also suggestions of interactive experiences you could build to complement the content you already have. 

Let’s get to it. Whenever you’re ready, click on the button below to get started!

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